Marketing Product Manager

About us

Daewoong Pharmaceutical Indonesia is part of Daewoong Group, supporting healthcare growth in Indonesia through ethical pharmaceutical business development, innovative product launches, medical-society collaboration, local evidence generation, and coordinated execution between Indonesia and Korea.

The Ethical Marketing team owns product strategy, therapeutic-area insight, KOL/MLD engagement, launches, materials, field-force capability, CSS/RWE/IIT coordination, account-level business planning, and performance reporting for CREZET, ENVLO, FEXUCLUE, and future products. PMs work directly with Medical, Regulatory, RPM/RPS, Market Access, Finance, Supply Chain, external partners/agencies, hospitals, societies, KOLs, and Korea HQ.

About the role

The Marketing PM is expected to be the accountable product and therapeutic-area owner. The CV PM should bring direct cardiovascular product and cardiology/internist experience, while the ENDO PM should bring direct endocrinology, diabetes, SGLT2, renal/cardiometabolic, or related experience. Each employee must combine scientific credibility with commercial judgment, hold direct KOL discussions, build executable positioning and account strategies, quantify revenue and patient/case opportunities, lead field training and materials, coordinate evidence and launch activities, analyze performance, and provide clear recommendations to local management and Korea HQ.

Key responsibilities

1. Own the assigned product and therapeutic-area strategy, including market diagnosis, segmentation, positioning, annual/quarterly plans, forecasts, budget priorities, launch/lifecycle plans, and measurable performance objectives.

2. Build deep knowledge of disease, clinical evidence, guidelines, patient profiles, product characteristics, competitor data, market access, and the practical success model for the assigned portfolio.

3. Engage directly and credibly with KOLs, society leaders, advisors, speakers, investigators, and priority customers; convert insight into specific strategy and action-plan changes.

4. Develop clear new-patient, switching, and add-on strategies supported by projected revenue per strategy, projected revenue per target account, expected cases per doctor, and field-execution milestones.

5. Maintain named KOL/MLD and target-account ownership with a table of KOL/account, institution, activity, timing, expected commitment/outcome, responsible owner, and follow-up status.

6. Lead compliant promotional materials, core messages, talking points, objection handling, field tools, digital assets, and recorded product training in coordination with Medical and Regulatory.

7. Plan and execute launches, congresses, symposia, ABMs, RTDs, and other programs with clear pre-activity objectives, customer selection, budget rationale, and post-activity scientific/commercial follow-up.

8. Coordinate CSS/RWE/IIT and local evidence opportunities with Medical, including evidence gaps, rationale, investigator/KOL engagement, timelines, role separation, and appropriate utilization of results.

9. Analyze sales, prescriptions/users, customer conversion, target-account performance, competitor activity, market research, field execution, inventory/availability, and budget; recommend timely strategy adjustments.

10. Train and coach RPM/RPS and partners on disease basics, product differentiation, patient/customer selection, objections, and practical execution; use assessments and field feedback to improve capability.

11. Prepare accurate weekly, monthly, quarterly, and HQ reports with clear facts, decisions, risks, next actions, timelines, and business impact.

12. Work cross-functionally with Medical, Regulatory, RPM/RPS, Market Access, Finance, Legal, Supply Chain, agencies/partners, and Korea HQ while maintaining scientific quality, ownership, compliance, and timely execution.

What we're looking for
Required qualifications :

1. Bachelor's degree in Pharmacy, Medicine, Life Sciences, Public Health, Marketing, Business, or another relevant major.

2. Minimum 3 years of pharmaceutical product-management, brand-marketing, or closely related ethical-marketing experience.

3. Demonstrated ownership of product strategy, positioning, segmentation, forecasting, launch/lifecycle execution, promotional materials, field training, KOL engagement, and performance analysis.

4. Strong scientific and therapeutic-area understanding and the ability to hold direct, credible discussions with KOLs and internal Medical/HQ stakeholders.

5. Able to translate strategy into account-level execution, expected cases/patients, revenue logic, field milestones, and measurable outcomes.

6. Strong analytical, presentation, project-management, problem-solving, and cross-functional leadership skills.

7. Strong PowerPoint and Excel/Google Sheets capability and clear written/spoken communication in English and Bahasa Indonesia.

8. High ownership, integrity, learning agility, resilience, compliance awareness, and willingness to travel nationally.

Preferred Qualification :

1. For the CV PM : direct experience managing cardiovascular products and engaging cardiologists, internists, relevant societies, and hospital stakeholders.

2. For the ENDO PM : direct experience managing endocrinology, diabetes, SGLT2, renal/cardiometabolic, or related products and engaging endocrinologists and relevant KOLs.

3. Five or more years of product-management/brand experience and proven new-product launch or major relaunch ownership.

4. Experience with innovative ethical products, NCEs/FDCs, evidence-based differentiation, local research, CSS/RWE/IIT, advisory boards, publications, or medical-society collaboration.

5. Experience building account-level forecasts, CRM/customer segmentation, market research, digital marketing, and performance dashboards.

6. Experience in a multinational or Korean pharmaceutical company and regular communication with regional/global HQ.

7. Ability to coach junior PMs and field teams and to challenge weak assumptions constructively with data and evidence.

What we offer

• Competitive salary package and performance-based bonuses

• Comprehensive health insurance coverage for you and your family

• Professional development and training opportunities to enhance your skills and career progression

• Collaborative and innovative work environment that values creativity and excellence

• Career growth opportunities within a dynamic and expanding pharmaceutical company

• Flexible working arrangements to support work-life balance

• Employee wellness programmes and access to health and fitness initiatives

• Supportive company culture with a focus on employee wellbeing and engagement